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Ready to get bold? Explore the possibilities with us.

In today’s fast-paced world, perception is reality. On average, you only have a mere 7 seconds to capture someone’s attention through any marketing tactic. According to the Harvard Business Review, your long-term success depends on winning the attention of others. What sets most successful businesses apart is an ability to capture others’ attention visually and through the written word. These businesses understand that if no one is paying attention to them in a meaningful way, no one will invest in their products or services. Steve Rubel, chief content strategist at Edelman (one of the world’s leading global communications firms), says it best. “Attention is the most important currency that anybody can give you,” he says. “It’s worth more than money, possessions or things.”

So, we ask, what perception are you giving your clients or customers? Are you taking your marketing seriously? Have you paid real attention to your message and look? Does your marketing make an impact?

Lucky for you, Minute Print is here to help. Through our “Be Bold” campaign, our talented staff is committed to bringing your company’s brand to life through exceptional customer service, impeccable design, and the highest quality printing services.

Wondering what this means exactly? It means we’re here to get the job done no matter what it takes. We’re asking you to trust our bold approach to your marketing. Whether it be a flyer or brochure, or a simple business card, we believe every element of your company’s identity is critical in the eyes of your audience. Our experienced design and print team will work directly with you to make sure every aspect of a project is handled with a strategy that aligns with your business goals.

The amazing part is that our talents and abilities are matched with unparalleled efficiency. We have the manpower and ability to be detail-oriented while still delivering a flawless product. Armed with a vision for our customers, along with the most advanced technology in the printing industry, our team thrives on a pure boldness for innovation that prevails in everything we do.  

Are you ready to get bold with your marketing? Explore the possibilities with Minute Print and let our team bring your brand to a whole new level.   

 

6 Ways to Boost Your Marketing Efforts This Independence Day

6 Ways to Boost Your Marketing Efforts This Independence Day

Holidays are a great time to re-energize your marketing tactics for a number of reasons. They’re the perfect time to reward your loyal customers with exclusive offers. Holidays are also things most people can connect on, so they are opportune times to show your customers that you’re more than just a company. With the Fourth of July coming up this week, it’s important to consider ways in which you might try to maximize your marketing efforts. We’ve listed some ideas below that may help you get the ball rolling.

1. Host an Independence Day event.
Putting on a picnic or a fireworks show is a great way to draw both current and potential customers. Sending out targeted emails to loyal customers would make them feel included. You could also consider creating themed direct-mail invitations to loyal customers. Curating social posts promoting the event would create a buzz in the community and get the word out to potential customers. 

2. Show off your red, white and blue.
Temporarily updating your logo on social media and email campaigns to be red, white and blue is an easy way to show off your brand’s patriotism. Deck out your organization’s office(s) in American flags and other Fourth of July merchandise and show it off on your organization’s social media to encourage people to stop in. 

3. Participate in a Fourth of July parade.
Parades are fantastic opportunities for your brand to be seen. Crowds of people gathered in one space make it easy for you to expose your organization to potential customers. Consider giving out freebies such as T-shirts and water bottles. People would use these items in their everyday lives, therefore giving your brand free advertising.

4. Add holiday hashtags to your social posts.
Placing a simple “#America” or “#FourthOfJuly” is an easy way for your social posts to be seen by a much larger audience. People tend to search for these hashtags during the Independence Day season, so adding them to posts would extend your organization’s normal reach.

5. Send out an email newsletter.
Use a patriotic theme to inspire your customers to give back this Independence Day. It could include how to donate to a local veterans’ shelter or where in town they can serve meals to the less fortunate. Be sure to include a link to sign up for newsletter for those who are interested.

6. Share customer photos on social media.
Create a custom Fourth of July hashtag that incorporates your brand, and ask customers to use it on their holiday photos for a chance to be featured on your organization’s social media. Shouting out loyal customers makes them feel included and therefore more likely to keep interacting with your brand. 

The Fourth of July is a great opportunity to increase customer engagement and reach out to potential ones. Americans love celebrating their country on its special holiday, and they will love seeing organizations like yours doing the same.

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