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Ready to get bold? Explore the possibilities with us.

In today’s fast-paced world, perception is reality. On average, you only have a mere 7 seconds to capture someone’s attention through any marketing tactic. According to the Harvard Business Review, your long-term success depends on winning the attention of others. What sets most successful businesses apart is an ability to capture others’ attention visually and through the written word. These businesses understand that if no one is paying attention to them in a meaningful way, no one will invest in their products or services. Steve Rubel, chief content strategist at Edelman (one of the world’s leading global communications firms), says it best. “Attention is the most important currency that anybody can give you,” he says. “It’s worth more than money, possessions or things.”

So, we ask, what perception are you giving your clients or customers? Are you taking your marketing seriously? Have you paid real attention to your message and look? Does your marketing make an impact?

Lucky for you, Minute Print is here to help. Through our “Be Bold” campaign, our talented staff is committed to bringing your company’s brand to life through exceptional customer service, impeccable design, and the highest quality printing services.

Wondering what this means exactly? It means we’re here to get the job done no matter what it takes. We’re asking you to trust our bold approach to your marketing. Whether it be a flyer or brochure, or a simple business card, we believe every element of your company’s identity is critical in the eyes of your audience. Our experienced design and print team will work directly with you to make sure every aspect of a project is handled with a strategy that aligns with your business goals.

The amazing part is that our talents and abilities are matched with unparalleled efficiency. We have the manpower and ability to be detail-oriented while still delivering a flawless product. Armed with a vision for our customers, along with the most advanced technology in the printing industry, our team thrives on a pure boldness for innovation that prevails in everything we do.  

Are you ready to get bold with your marketing? Explore the possibilities with Minute Print and let our team bring your brand to a whole new level.   

 

Consistent and Creative Content Ideas

Consistent and Creative Content Ideas

When it comes to marketing, you know content matters. You have heard the speech before: your website should constantly have fresh, updated content. So, you try to keep the blog updated and stay up-to-date on the latest trends.

Still, we know how difficult it can be to constantly come up with content ideas. There are only so many blogs you can write, right? Wrong. Content means more than just blogging or having a great website homepage. To get you started on innovative content marketing, we've compiled a list of 10 ideas.

1. Blog. First and foremost, the age-old classic: a blog. Blogs create consistent, interesting content to share on your website, which keeps visitors interested and informed on your mission, values and even products or services.

2. Picture. A picture says a thousand words. Include pictures whenever possible in the content marketing your organization produces. Pictures can speak to consumers and website visitors even more than words can sometimes, and shows them the true face of your business.

3. Video. Videos can be even more engaging than pictures themselves. Whether your video is a behind-the-scenes look at the company, a promotional advertisement or something completely new, try out video within and outside of your website to see how it can build your content brand.

4. Vlog. A vlog is the best of both words: video and blog. Vlogs are often easier to consume than their blog counterparts, and can be a fun way to mix things up within your content marketing strategy.

5. Infographic. Infographics are the epitome of content marketing. Not only are they easy to consume, but they can get your point across quickly and efficiently. If you want to try making your own infographic, but aren’t sure where to start, check out some free online options.

6. Interview. Interview an employee, client or business partner and see how you can use the interview to reach out to other potential consumers in the community. An interview is also a great option for including in your blog or vlog within the website and social media marketing.

7. Webinar. Webinars not only share your brand, but they present you or your business as an expert in the field. Webinars serve as a useful content tool for educating, engaging and building up current and potential clients.

8. Podcast. Does your business have something important to say? Do it with a podcast. Feature your podcast within your website or include it in your social media marketing to engage clients, visitors and employees in every aspect of their lives.

9. Email. Email marketing is one of the greatest uses of content marketing out there. Put together an email marketing campaign strategy to see how you and your business can grow or even expand.

10. Newsletter. Newsletters might not always be on your website, but they serve as the perfect content marketing example to go out into the world and engage consumers one-on-one. Whether your newsletter is monthly or quarterly is up to you—but getting something out there with all your organization’s info is the most important part.

Content doesn’t have to be the same old stuff every time. With the right strategy, your content can be a consistent and creative way to reach out to consumers, clients and partners and engage with them on a more personal level. Try out some of these content ideas to see how they can develop your marketing strategy.

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