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Ready to get bold? Explore the possibilities with us.

In today’s fast-paced world, perception is reality. On average, you only have a mere 7 seconds to capture someone’s attention through any marketing tactic. According to the Harvard Business Review, your long-term success depends on winning the attention of others. What sets most successful businesses apart is an ability to capture others’ attention visually and through the written word. These businesses understand that if no one is paying attention to them in a meaningful way, no one will invest in their products or services. Steve Rubel, chief content strategist at Edelman (one of the world’s leading global communications firms), says it best. “Attention is the most important currency that anybody can give you,” he says. “It’s worth more than money, possessions or things.”

So, we ask, what perception are you giving your clients or customers? Are you taking your marketing seriously? Have you paid real attention to your message and look? Does your marketing make an impact?

Lucky for you, Minute Print is here to help. Through our “Be Bold” campaign, our talented staff is committed to bringing your company’s brand to life through exceptional customer service, impeccable design, and the highest quality printing services.

Wondering what this means exactly? It means we’re here to get the job done no matter what it takes. We’re asking you to trust our bold approach to your marketing. Whether it be a flyer or brochure, or a simple business card, we believe every element of your company’s identity is critical in the eyes of your audience. Our experienced design and print team will work directly with you to make sure every aspect of a project is handled with a strategy that aligns with your business goals.

The amazing part is that our talents and abilities are matched with unparalleled efficiency. We have the manpower and ability to be detail-oriented while still delivering a flawless product. Armed with a vision for our customers, along with the most advanced technology in the printing industry, our team thrives on a pure boldness for innovation that prevails in everything we do.  

Are you ready to get bold with your marketing? Explore the possibilities with Minute Print and let our team bring your brand to a whole new level.   

 

How to Become a Better Public Speaker

How to Become a Better Public Speaker

There are certain skills that come in handy within the professional world. For instance, good grammar makes a difference. Taking charge within a project demonstrates leadership skills. And of course, there’s the big one: the one skill so many of us fear. Public speaking.

According to Forbes, only about 10% of the population actually enjoys public speaking. Another 80% feel anxious and nervous before a presentation. And the last 10% are genuinely terrified by the thought of public speaking. These people can even experience nausea, panic attacks and extreme anxiety. Public speaking is a valuable skill that’s often necessary within the professional world. So how can you overcome anxiety and become a better public speaker? Let’s find out.

Simplify your message.
The first step in becoming a public speaker is to simplify your message into one main concept. If your audience needs to walk away knowing one thing, what would it be? Use that concept as your focus for the presentation and continually refer back to it throughout. If you overload the speech with too much content, audience members will end up not remembering anything. However, if you can drill into their minds one thing, focus on that.

Keep slides to a minimum.
We all know about presentation software. When used correctly, slides can be a valuable tool that amplifies your presentation. When used incorrectly, slides can be confusing, overbearing and draw the attention from you. When you put together your presentation, be sure to keep the number of slides to a bare minimum, with wording as simple as possible. You want the audience to look to you for information, not to the slides.

Be conversational.
When preparing your speech, memorize concepts, not content. Have a strong grasp on what you want to say, but not necessarily how to say it. This will make you appear more relaxed and conversational, rather than robotic. When you act like yourself, people will feel more engaged—like in an actual conversation, instead of just a presentation.

Stop repeating.
Stop repeating yourself. Stop repeating yourself. Once you share a concept, let it be, rather than continuing to circle back to that same idea. Repeating phrases or concepts makes you look scattered and unprofessional. The more you repeat yourself, the less interested audience members will feel, so be sure to run through your speech beforehand and make sure everything you say is new and engaging.

Remember nonverbals.
More than 90% of communication is nonverbal. This means that even if your content is great, if your voice is bland, gestures are nonexistent and facial expressions are boring, audience members will not listen. Be aware of your nonverbal communication throughout your presentation and how that may be interpreted by others.

Practice, practice, practice.
Finally, the age-old mantra: practice makes perfect. Practice, practice, practice your presentation beforehand so you can remember the concepts, nail down your nonverbals and be conversational. The more comfortable you are with your presentation, the better you will do in front of audience members.

Public speaking can be scary, but it doesn’t have to be. If you remember these tips and practice beforehand, your presentation is sure to be a hit. Give them a try to see how you can develop your public speaking skills and grow professionally.

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