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Ready to get bold? Explore the possibilities with us.

In today’s fast-paced world, perception is reality. On average, you only have a mere 7 seconds to capture someone’s attention through any marketing tactic. According to the Harvard Business Review, your long-term success depends on winning the attention of others. What sets most successful businesses apart is an ability to capture others’ attention visually and through the written word. These businesses understand that if no one is paying attention to them in a meaningful way, no one will invest in their products or services. Steve Rubel, chief content strategist at Edelman (one of the world’s leading global communications firms), says it best. “Attention is the most important currency that anybody can give you,” he says. “It’s worth more than money, possessions or things.”

So, we ask, what perception are you giving your clients or customers? Are you taking your marketing seriously? Have you paid real attention to your message and look? Does your marketing make an impact?

Lucky for you, Minute Print is here to help. Through our “Be Bold” campaign, our talented staff is committed to bringing your company’s brand to life through exceptional customer service, impeccable design, and the highest quality printing services.

Wondering what this means exactly? It means we’re here to get the job done no matter what it takes. We’re asking you to trust our bold approach to your marketing. Whether it be a flyer or brochure, or a simple business card, we believe every element of your company’s identity is critical in the eyes of your audience. Our experienced design and print team will work directly with you to make sure every aspect of a project is handled with a strategy that aligns with your business goals.

The amazing part is that our talents and abilities are matched with unparalleled efficiency. We have the manpower and ability to be detail-oriented while still delivering a flawless product. Armed with a vision for our customers, along with the most advanced technology in the printing industry, our team thrives on a pure boldness for innovation that prevails in everything we do.  

Are you ready to get bold with your marketing? Explore the possibilities with Minute Print and let our team bring your brand to a whole new level.   

 

How to Run an Effective Meeting

We’ve all been there: a meeting that seems to go on and on, with no end in sight. You sit and stare at the clock, wondering if someone is ever going to get to the point. Whether the meeting was for an organization, a business or club you’re involved in doesn’t matter—what matters is that somewhere along the line the content went from fairly interesting to downright boring.

The truth is, there’s an art in running an effective meeting, a learned skill that many professionals don’t realize. There’s a way to run a meeting that is engaging, productive and gets straight to the point. How can you learn this skill? We’ve got a few pointers to get you started.

1. Decide if a meeting is necessary.
First and foremost, decide if a meeting is 100% necessary. Oftentimes, we can accomplish what needs to be done without a meeting, and simply through email or a messaging system. This can get the same results without having to take time out of people’s busy schedules. Weigh the pros and cons of having a meeting and make sure it is absolutely necessary.

2. Set a clear objective.
A meeting can be much more engaging if those involved know the purpose for it. Be specific when deciding and inviting others to the meeting. For example, instead of “meeting to discuss how things are going with sales” you could “meet to discuss how sales are for this product, service or activity.” Having a purpose for the meeting will undoubtedly make it more productive.

3. Invite only those needed.
Next, check your invitation list. Does everyone invited need to be there? If not, cut the people who aren’t necessary. This is being respectful of both your time and theirs, and will help the meeting stick closer to its purpose without any distractions.

4. Create an agenda and stick to it.
Before the meeting starts, write out a quick agenda of things you want to go through. Then—and here’s the important part—stick to it! If possible, send out the agenda to participants beforehand so they know what to expect and can prepare any materials they need.

During the meeting itself, avoid distractions and try to stay on task with the agenda as closely as possible. Sometimes things come up you didn’t expect, and that’s okay, but return to the agenda quickly. Participants will appreciate the meeting being on task, rather than wasting time.

5. Be on time.
Speaking of time, start and end the meeting on time. People appreciate when you understand how valuable their time is. Be prompt when starting and make sure to schedule enough content to fill the span, but not too much that you run late. Another note: try to keep most meetings under an hour. Anything over, and participants will start to lag in engagement.

6. Close with an action plan.
At the end of the meeting, be sure to close with an action plan for everyone. You made some decisions, so now what? What do the individuals need to get done in order for these goals to be accomplished? Outline specific responsibilities for everyone involved and then follow up to see how things are going later on. Email a memo to everyone highlighting what was decided, who is taking which tasks and when (if necessary) you will meet again to check in.

No matter which organizations you’re involved in, meetings can be a bit tedious sometimes. Avoid meeting burnout by making sure your meetings are productive, efficient and effective. Try out some of these tips the next time you’re in charge of a meeting and see what results you get.

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