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Ready to get bold? Explore the possibilities with us.

In today’s fast-paced world, perception is reality. On average, you only have a mere 7 seconds to capture someone’s attention through any marketing tactic. According to the Harvard Business Review, your long-term success depends on winning the attention of others. What sets most successful businesses apart is an ability to capture others’ attention visually and through the written word. These businesses understand that if no one is paying attention to them in a meaningful way, no one will invest in their products or services. Steve Rubel, chief content strategist at Edelman (one of the world’s leading global communications firms), says it best. “Attention is the most important currency that anybody can give you,” he says. “It’s worth more than money, possessions or things.”

So, we ask, what perception are you giving your clients or customers? Are you taking your marketing seriously? Have you paid real attention to your message and look? Does your marketing make an impact?

Lucky for you, Minute Print is here to help. Through our “Be Bold” campaign, our talented staff is committed to bringing your company’s brand to life through exceptional customer service, impeccable design, and the highest quality printing services.

Wondering what this means exactly? It means we’re here to get the job done no matter what it takes. We’re asking you to trust our bold approach to your marketing. Whether it be a flyer or brochure, or a simple business card, we believe every element of your company’s identity is critical in the eyes of your audience. Our experienced design and print team will work directly with you to make sure every aspect of a project is handled with a strategy that aligns with your business goals.

The amazing part is that our talents and abilities are matched with unparalleled efficiency. We have the manpower and ability to be detail-oriented while still delivering a flawless product. Armed with a vision for our customers, along with the most advanced technology in the printing industry, our team thrives on a pure boldness for innovation that prevails in everything we do.  

Are you ready to get bold with your marketing? Explore the possibilities with Minute Print and let our team bring your brand to a whole new level.   

 

Lesson in Promoted Tweets

It’s important to be active on Twitter to engage with existing and potential customers. Twitter is an online form of “word-of-mouth,” so it’s best to interact with other users. While tweeting is necessary for day-to-day interaction, you may want to try Promoted Tweets for upcoming sales and promotions. Promoted Tweets are effective in capturing leads and driving users to your website. If you’re not a social media strategist, you probably have a lot of questions. Here are some answers according to Twitter’s support page:

What are Promoted Tweets?
Promoted Tweets are purchased Tweets that reach a wider group of users than solely your followers. These Tweets are labeled “Promoted” when the Tweet has been paid for. They act like an ordinary Tweet and can be responded to, retweeted and favorited.

When should I use them?
Since Promoted Tweets reach more people who may be interested in your business, Promoted Tweets are used to “drive a particular action via Twitter” or “drive awareness for your business.” You may choose to use Promoted Tweets to offer coupons and deals, drive leads, promote awareness of events and product launches or ask for retweets to expand the audience.

Where do users see Promoted Tweets?
Users see Promoted Tweets in five main areas: search results, home timelines, enhanced profile pages, official Twitter clients and third-party Twitter clients. Enhanced profile pages refer to the recent “pinning” action as a Promoted Tweet may be pinned. Official Twitter clients include TweetDeck, Twitter for iPhone and many others. Lastly, Third-party Twitter clients include HootSuite, Sprout Social and more.

How often will people see Promoted Tweets in their timeline?
Since users are more interested in seeing regular Tweets rather than Promoted Tweets, Twitter is conservative in the amount of Promoted Tweets users see through searches and timelines. A user will see a specific Promoted Tweet once a day.

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