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Ready to get bold? Explore the possibilities with us.

In today’s fast-paced world, perception is reality. On average, you only have a mere 7 seconds to capture someone’s attention through any marketing tactic. According to the Harvard Business Review, your long-term success depends on winning the attention of others. What sets most successful businesses apart is an ability to capture others’ attention visually and through the written word. These businesses understand that if no one is paying attention to them in a meaningful way, no one will invest in their products or services. Steve Rubel, chief content strategist at Edelman (one of the world’s leading global communications firms), says it best. “Attention is the most important currency that anybody can give you,” he says. “It’s worth more than money, possessions or things.”

So, we ask, what perception are you giving your clients or customers? Are you taking your marketing seriously? Have you paid real attention to your message and look? Does your marketing make an impact?

Lucky for you, Minute Print is here to help. Through our “Be Bold” campaign, our talented staff is committed to bringing your company’s brand to life through exceptional customer service, impeccable design, and the highest quality printing services.

Wondering what this means exactly? It means we’re here to get the job done no matter what it takes. We’re asking you to trust our bold approach to your marketing. Whether it be a flyer or brochure, or a simple business card, we believe every element of your company’s identity is critical in the eyes of your audience. Our experienced design and print team will work directly with you to make sure every aspect of a project is handled with a strategy that aligns with your business goals.

The amazing part is that our talents and abilities are matched with unparalleled efficiency. We have the manpower and ability to be detail-oriented while still delivering a flawless product. Armed with a vision for our customers, along with the most advanced technology in the printing industry, our team thrives on a pure boldness for innovation that prevails in everything we do.  

Are you ready to get bold with your marketing? Explore the possibilities with Minute Print and let our team bring your brand to a whole new level.   

 

5 Tips in Social Media Marketing

Social media marketing is an integral part of life and continues to evolve. Social media presents an opportunity to engage and connect with potential and existing consumers. It is important to not use social media posts as an advertising opportunity, but to join in conversations with followers. Here are 5 tips in social media marketing:

Interact—The number one rule of social media marketing is participation. Participation will spread recognition of the organization. Share other similar organizations’ posts and interact with consumers by commenting on posts. This will facilitate a conversation and prevent a monologue.

Be Visual—Visual posts increase engagement and interaction. It is crucial to be visual on Facebook and Twitter. Use graphics, photos, infographics and videos to aid a post whenever possible. Whether it is a photo album of a fun event at work or a graphic of an inspirational quote, being visual will gain traction with followers and consumers on social media.

Call to Action—Don’t be afraid to have a strong call to action. Tell consumers and followers to like, share or respond to a post. Include links to drive users to your website. This will help “word-of-mouth” sharing online.

Use Hashtags—Posting a photo with a hashtag increases impressions, meaning more people see the photo online. Use hashtags to categorize your tweet or Facebook post into certain topics. Only use hashtags relevant to the topic. Also, retweet on Twitter to express accordance with an organization or business. Retweet the message if it is relevant and recent.

Consistency—Be continual in your posting and post content that you, personally, find engaging. Post regularly, at least once a day on Facebook and Twitter, to stay top of mind with consumers and followers. Every post does not have to be about your company or organization. Relate to consumers and followers by creating seasonal or holiday posts. For example, ask your followers, “What has been your favorite Halloween costume?”

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