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  • Have your file sent to us online before you've even had the chance to finish your coffee.

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  • Don't lose sleep over your project. Get an accurate quote and rest easy.

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3774 Harlem Rd.
Buffalo, NY 14215
Phone: 716.834.1895
Fax: 716.834.0933
info@minuteprint.net

mp tidbit

  • Welcome back! Have a seat and reorder in a breeze.

  • Have your file sent to us online before you've even had the chance to finish your coffee.

  • Ordering has never been easier. Plus, you're going to love the finished product.

  • Don't lose sleep over your project. Get an accurate quote and rest easy.

September 16, 2013

3 Startling Customer Service Statistics—Trust Us, You’ll Want to Take a Look

Want to see a startling statistic? No? Well, shut your eyes.

The average business hears from 4% of dissatisfied customers. Many businesses make the mistake in thinking that if they don’t hear from customers, those customers had a positive experience.

WRONG.

Few people are going to take the time to tell you what you did wrong. They have their own problems to take care of, and solving yours isn’t one of them.

The solution?

Constantly strive to improve your service, even if you aren’t being flooded with complaints. Don’t let the problem get to that point. Identify it in its infant stage so it can be more readily taken care of. Want real feedback? Create an incentive for them to sacrifice their valuable time.

Next fact: it’s up to 7 times less expensive to keep existing customers than to acquire new ones.

Granted, in order to grow your business you need to acquire new customers. We accept that fact. However, you can’t acquire new ones at the expense of losing your old ones.

In other words, customer acquisition can’t happen without customer retention. And considering that 86% of consumers will quit doing business with you after a bad customer experience, you could say that this fact goes hand in hand with fact #1 above.

And finally, speed kills. (No, we’re not using some urban slang phrase.) We mean to say that the “help ‘em fast” attitude isn’t necessarily in your best interests. Taking the necessary time to truly understand your customers’ problems and skillfully solving it will go a lot further than getting them out the door as soon as possible.

And here’s one bonus fact to startle the apathy right out of you: 80% of companies claim they have superior customer service. 8% of customers think these same companies deliver said superior service. Like we said above, most companies are in denial: “Who? Us? Bad service? Impossible. My employees are the best.”

The lesson? Evaluate your service constantly and look for successes and shortcomings. Find different metrics that give you some real feedback on how your company is doing.

And remember, don’t assume that just because you aren’t hearing any complaints that things are peachy—you could be oh so wrong. Don’t wait to find out.

Data via: Helpscout.net

Ready to get bold? Explore the possibilities with us.

In today’s fast-paced world, perception is reality. On average, you only have a mere 7 seconds to capture someone’s attention through any marketing tactic. According to the Harvard Business Review, your long-term success depends on winning the attention of others. What sets most successful businesses apart is an ability to capture others’ attention visually and through the written word. These businesses understand that if no one is paying attention to them in a meaningful way, no one will invest in their products or services. Steve Rubel, chief content strategist at Edelman (one of the world’s leading global communications firms), says it best. “Attention is the most important currency that anybody can give you,” he says. “It’s worth more than money, possessions or things.”

So, we ask, what perception are you giving your clients or customers? Are you taking your marketing seriously? Have you paid real attention to your message and look? Does your marketing make an impact?

Lucky for you, Minute Print is here to help. Through our “Be Bold” campaign, our talented staff is committed to bringing your company’s brand to life through exceptional customer service, impeccable design, and the highest quality printing services.

Wondering what this means exactly? It means we’re here to get the job done no matter what it takes. We’re asking you to trust our bold approach to your marketing. Whether it be a flyer or brochure, or a simple business card, we believe every element of your company’s identity is critical in the eyes of your audience. Our experienced design and print team will work directly with you to make sure every aspect of a project is handled with a strategy that aligns with your business goals.

The amazing part is that our talents and abilities are matched with unparalleled efficiency. We have the manpower and ability to be detail-oriented while still delivering a flawless product. Armed with a vision for our customers, along with the most advanced technology in the printing industry, our team thrives on a pure boldness for innovation that prevails in everything we do.  

Are you ready to get bold with your marketing? Explore the possibilities with Minute Print and let our team bring your brand to a whole new level.   

 

September 16, 2013

3 Startling Customer Service Statistics—Trust Us, You’ll Want to Take a Look

Want to see a startling statistic? No? Well, shut your eyes.

The average business hears from 4% of dissatisfied customers. Many businesses make the mistake in thinking that if they don’t hear from customers, those customers had a positive experience.

WRONG.

Few people are going to take the time to tell you what you did wrong. They have their own problems to take care of, and solving yours isn’t one of them.

The solution?

Constantly strive to improve your service, even if you aren’t being flooded with complaints. Don’t let the problem get to that point. Identify it in its infant stage so it can be more readily taken care of. Want real feedback? Create an incentive for them to sacrifice their valuable time.

Next fact: it’s up to 7 times less expensive to keep existing customers than to acquire new ones.

Granted, in order to grow your business you need to acquire new customers. We accept that fact. However, you can’t acquire new ones at the expense of losing your old ones.

In other words, customer acquisition can’t happen without customer retention. And considering that 86% of consumers will quit doing business with you after a bad customer experience, you could say that this fact goes hand in hand with fact #1 above.

And finally, speed kills. (No, we’re not using some urban slang phrase.) We mean to say that the “help ‘em fast” attitude isn’t necessarily in your best interests. Taking the necessary time to truly understand your customers’ problems and skillfully solving it will go a lot further than getting them out the door as soon as possible.

And here’s one bonus fact to startle the apathy right out of you: 80% of companies claim they have superior customer service. 8% of customers think these same companies deliver said superior service. Like we said above, most companies are in denial: “Who? Us? Bad service? Impossible. My employees are the best.”

The lesson? Evaluate your service constantly and look for successes and shortcomings. Find different metrics that give you some real feedback on how your company is doing.

And remember, don’t assume that just because you aren’t hearing any complaints that things are peachy—you could be oh so wrong. Don’t wait to find out.

Data via: Helpscout.net

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