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Ready to get bold? Explore the possibilities with us.

In today’s fast-paced world, perception is reality. On average, you only have a mere 7 seconds to capture someone’s attention through any marketing tactic. According to the Harvard Business Review, your long-term success depends on winning the attention of others. What sets most successful businesses apart is an ability to capture others’ attention visually and through the written word. These businesses understand that if no one is paying attention to them in a meaningful way, no one will invest in their products or services. Steve Rubel, chief content strategist at Edelman (one of the world’s leading global communications firms), says it best. “Attention is the most important currency that anybody can give you,” he says. “It’s worth more than money, possessions or things.”

So, we ask, what perception are you giving your clients or customers? Are you taking your marketing seriously? Have you paid real attention to your message and look? Does your marketing make an impact?

Lucky for you, Minute Print is here to help. Through our “Be Bold” campaign, our talented staff is committed to bringing your company’s brand to life through exceptional customer service, impeccable design, and the highest quality printing services.

Wondering what this means exactly? It means we’re here to get the job done no matter what it takes. We’re asking you to trust our bold approach to your marketing. Whether it be a flyer or brochure, or a simple business card, we believe every element of your company’s identity is critical in the eyes of your audience. Our experienced design and print team will work directly with you to make sure every aspect of a project is handled with a strategy that aligns with your business goals.

The amazing part is that our talents and abilities are matched with unparalleled efficiency. We have the manpower and ability to be detail-oriented while still delivering a flawless product. Armed with a vision for our customers, along with the most advanced technology in the printing industry, our team thrives on a pure boldness for innovation that prevails in everything we do.  

Are you ready to get bold with your marketing? Explore the possibilities with Minute Print and let our team bring your brand to a whole new level.   

 

Back-to-School Marketing Ideas

Nights are getting cooler, days are getting shorter and kids are getting more restless lounging at home. That can only mean one thing. It must be August, and it’s time for school to start.

Companies everywhere are looking for innovative ways to tie in the beautiful autumn season into next quarter’s marketing plans. Need some jumping off points? We’ve got few to get you started.

Send Your Brand to School
Unless your company sells school supplies or school clothing, you can’t directly market as a “back-to-school essentials” brand. However, there are many great ways to market your services within the back-to-school season.

For example, a health clinic might advertise school immunizations or physicals needed to participate in school sports. A printer could market to schools that are getting updated banners posted for sports and student council activities. A cleaning service could advertise “student packs” for first time college students who’ll be tidying their rooms without their parents’ help for the first time.

Aim High
For the most part, parents purchase school items for kids (especially elementary and middle school). Keep parents in mind as your target audience when marketing back to school services. Additionally, kids returning to school typically means that parents will have more time for their own activities.

A gym could advertise specials during school hours for parents to enjoy. Hair stylists or any other pampering services could offer celebratory deals for “they’ve-gone-back-to-school” appointments. Restaurants could create newer updated menus for those now child-free lunch dates.

Get Out That Shiny Red Apple
Offer special treatment to teachers. Hard-working teachers don’t get enough credit for the wonderful jobs they do educating our children, so offer them some nice perks. Special deals available to teacher only, a free dessert for the first month of school or a teachers-only discount card.

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