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  • Have your file sent to us online before you've even had the chance to finish your coffee.

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  • Don't lose sleep over your project. Get an accurate quote and rest easy.

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3774 Harlem Rd.
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Phone: 716.834.1895
Fax: 716.834.0933
info@minuteprint.net

mp tidbit

  • Welcome back! Have a seat and reorder in a breeze.

  • Have your file sent to us online before you've even had the chance to finish your coffee.

  • Ordering has never been easier. Plus, you're going to love the finished product.

  • Don't lose sleep over your project. Get an accurate quote and rest easy.

October 10, 2011

Four Ways to Market Your blog

Depending on what source you use, there is somewhere in the neighborhood of 400 million active English language blogs today. That’s some steep competition for your blog. Making yourself stand out and generating readership are your two biggest goals when starting a new blog. Here are four ways to start dominating the internet and marketing your brilliant blog.

1. Give it Away
People are hesitant to give away valuable content for free—especially in the business world. But giving away free content increases your online visibility. Take heart in knowing that several online powerhouses such as Cory Doctrow, Julie Powell, and Brian Clark all give away some of their best advice for free. Don’t know them? Look them up, and start learning from the best in the biz.

2. Write Articles for Other Blogs
Your website will take time to build up an audience. In the meantime, take advantage of others’ blogs and websites that have already established an online presence and write a guest article, linking back to your blog of course. The key here? Use your best, most captivating articles on the others’ blogs. While tempting to save it for your site, people are more likely to see it—and in reading it, visit your site—than if it existed on your site alone.

3. Get your Tweet On
Twitter is a powerful tool, if you know how to use it to your advantage. One of the most important necessities of your blog’s twitter account is followers. Socialnewswatch.com offers a list of 237 Twitter users who will, almost guaranteed, follow you back if you seek them out. Just search “Top 237 Twitter Users Who Will Follow You Back” on Socialnewswatch.com. Once you’re being followed by this nice boost of 200 plus users, utilize it. Don’t just sit there. Interact with them so they’ll interact with you. Promote yourself and promote them. It’s a give and take relationship.

4. Be Quirky
The most evident example of quirkiness in action is David Ogilvy. If you’re not familiar with the story, here it is in a nutshell: to promote an ad campaign, which Ogilvy was modeling for, he put an eye patch on in the picture. Yes, an eye patch. The campaign was a hit due to the mysteriousness and oddity of “The Man in the Hathaway Shirt.” So what will be your blog or website’s eye patch? You need to differentiate yourself from the previously mentioned millions of other bloggers competing for your readers. Try to think of something entirely unique, useful and specific.

Ready to get bold? Explore the possibilities with us.

In today’s fast-paced world, perception is reality. On average, you only have a mere 7 seconds to capture someone’s attention through any marketing tactic. According to the Harvard Business Review, your long-term success depends on winning the attention of others. What sets most successful businesses apart is an ability to capture others’ attention visually and through the written word. These businesses understand that if no one is paying attention to them in a meaningful way, no one will invest in their products or services. Steve Rubel, chief content strategist at Edelman (one of the world’s leading global communications firms), says it best. “Attention is the most important currency that anybody can give you,” he says. “It’s worth more than money, possessions or things.”

So, we ask, what perception are you giving your clients or customers? Are you taking your marketing seriously? Have you paid real attention to your message and look? Does your marketing make an impact?

Lucky for you, Minute Print is here to help. Through our “Be Bold” campaign, our talented staff is committed to bringing your company’s brand to life through exceptional customer service, impeccable design, and the highest quality printing services.

Wondering what this means exactly? It means we’re here to get the job done no matter what it takes. We’re asking you to trust our bold approach to your marketing. Whether it be a flyer or brochure, or a simple business card, we believe every element of your company’s identity is critical in the eyes of your audience. Our experienced design and print team will work directly with you to make sure every aspect of a project is handled with a strategy that aligns with your business goals.

The amazing part is that our talents and abilities are matched with unparalleled efficiency. We have the manpower and ability to be detail-oriented while still delivering a flawless product. Armed with a vision for our customers, along with the most advanced technology in the printing industry, our team thrives on a pure boldness for innovation that prevails in everything we do.  

Are you ready to get bold with your marketing? Explore the possibilities with Minute Print and let our team bring your brand to a whole new level.   

 

October 10, 2011

Four Ways to Market Your blog

Depending on what source you use, there is somewhere in the neighborhood of 400 million active English language blogs today. That’s some steep competition for your blog. Making yourself stand out and generating readership are your two biggest goals when starting a new blog. Here are four ways to start dominating the internet and marketing your brilliant blog.

1. Give it Away
People are hesitant to give away valuable content for free—especially in the business world. But giving away free content increases your online visibility. Take heart in knowing that several online powerhouses such as Cory Doctrow, Julie Powell, and Brian Clark all give away some of their best advice for free. Don’t know them? Look them up, and start learning from the best in the biz.

2. Write Articles for Other Blogs
Your website will take time to build up an audience. In the meantime, take advantage of others’ blogs and websites that have already established an online presence and write a guest article, linking back to your blog of course. The key here? Use your best, most captivating articles on the others’ blogs. While tempting to save it for your site, people are more likely to see it—and in reading it, visit your site—than if it existed on your site alone.

3. Get your Tweet On
Twitter is a powerful tool, if you know how to use it to your advantage. One of the most important necessities of your blog’s twitter account is followers. Socialnewswatch.com offers a list of 237 Twitter users who will, almost guaranteed, follow you back if you seek them out. Just search “Top 237 Twitter Users Who Will Follow You Back” on Socialnewswatch.com. Once you’re being followed by this nice boost of 200 plus users, utilize it. Don’t just sit there. Interact with them so they’ll interact with you. Promote yourself and promote them. It’s a give and take relationship.

4. Be Quirky
The most evident example of quirkiness in action is David Ogilvy. If you’re not familiar with the story, here it is in a nutshell: to promote an ad campaign, which Ogilvy was modeling for, he put an eye patch on in the picture. Yes, an eye patch. The campaign was a hit due to the mysteriousness and oddity of “The Man in the Hathaway Shirt.” So what will be your blog or website’s eye patch? You need to differentiate yourself from the previously mentioned millions of other bloggers competing for your readers. Try to think of something entirely unique, useful and specific.

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