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Ready to get bold? Explore the possibilities with us.

In today’s fast-paced world, perception is reality. On average, you only have a mere 7 seconds to capture someone’s attention through any marketing tactic. According to the Harvard Business Review, your long-term success depends on winning the attention of others. What sets most successful businesses apart is an ability to capture others’ attention visually and through the written word. These businesses understand that if no one is paying attention to them in a meaningful way, no one will invest in their products or services. Steve Rubel, chief content strategist at Edelman (one of the world’s leading global communications firms), says it best. “Attention is the most important currency that anybody can give you,” he says. “It’s worth more than money, possessions or things.”

So, we ask, what perception are you giving your clients or customers? Are you taking your marketing seriously? Have you paid real attention to your message and look? Does your marketing make an impact?

Lucky for you, Minute Print is here to help. Through our “Be Bold” campaign, our talented staff is committed to bringing your company’s brand to life through exceptional customer service, impeccable design, and the highest quality printing services.

Wondering what this means exactly? It means we’re here to get the job done no matter what it takes. We’re asking you to trust our bold approach to your marketing. Whether it be a flyer or brochure, or a simple business card, we believe every element of your company’s identity is critical in the eyes of your audience. Our experienced design and print team will work directly with you to make sure every aspect of a project is handled with a strategy that aligns with your business goals.

The amazing part is that our talents and abilities are matched with unparalleled efficiency. We have the manpower and ability to be detail-oriented while still delivering a flawless product. Armed with a vision for our customers, along with the most advanced technology in the printing industry, our team thrives on a pure boldness for innovation that prevails in everything we do.  

Are you ready to get bold with your marketing? Explore the possibilities with Minute Print and let our team bring your brand to a whole new level.   

 

Improve Your Communication Skills

One of the most important aspects of any relationship is effective communication. That especially holds true with any customer relationships. June marks the celebration of Effective Communication Month. What a perfect time to evaluate how you’re communicating with your customers.

There’s been a lot of buzz about new communication tools in the form of social media sites such as Facebook, Twitter and LinkedIn. If you aren’t using these tools, here are some ways to you can reach clients through these sites.

Facebook
Facebook is all about brand recognition. Create a Facebook Page and invite your friends, family and customers to like it. Then you can share information about what’s going on at your organization and any upcoming events you have. Let your company personality show and always be authentic. Customers don’t want to be sold to so provide information that could potentially help them. If you get comments about your business, address them immediately, both good and negative.

Twitter
Twitter gives you 140 characters at a time to attract followers. This is where you can show your expertise by mingling helpful links to found articles with some original content. If you plan to Tweet, you need to be consistent to maintain a following. Plan how often you can contribute and keep it up. There are online tools to help you program regular Tweets.

LinkedIn
LinkedIn is the formal business site. Get your employees to set up accounts to put a face on your company. Potential business partners and future employees will be searching to get a sense for your company’s culture. Conversely, you can check out potential employees and meet industry leaders to strengthen your network.

As with any communication, one of the most important qualities is listening. Don’t do all of the talking. Give your customers opportunities to do that for you. You may just learn ways to improve your business and increase your bottom line.

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