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  • Welcome back! Have a seat and reorder in a breeze.

  • Have your file sent to us online before you've even had the chance to finish your coffee.

  • Ordering has never been easier. Plus, you're going to love the finished product.

  • Don't lose sleep over your project. Get an accurate quote and rest easy.

Monday - Friday 8:30 am - 5:00 pm EST

3774 Harlem Rd.
Buffalo, NY 14215
Phone: 716.834.1895
Fax: 716.834.0933
info@minuteprint.net

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  • Welcome back! Have a seat and reorder in a breeze.

  • Have your file sent to us online before you've even had the chance to finish your coffee.

  • Ordering has never been easier. Plus, you're going to love the finished product.

  • Don't lose sleep over your project. Get an accurate quote and rest easy.

April 5, 2010

Summer’s Coming. Get Outdoors and Advertise.

Free Ice Water. Coffee 5 Cents. If you’re planning a trek on the open road in the old family roadster this summer, you’ll probably encounter one of these marketing come-ons. All signs lead to Wall Drug. A company in a small South Dakota town of less than one thousand residents attracts over 20 thousand tourists a day thanks to a billboard campaign that started at the brink of the Great Depression.

This billboard campaign, along with free bumper stickers, has gotten visitors involved in possibly the first-ever viral marketing campaign posting “How Many Miles to Wall Drug?” signs throughout the world – a true marketing success story.

Ever since we fell in love with the open road, billboard advertising has proven an effective marketing method for all types of companies wanting to build brand awareness and attract new customers. If you think you’re ready to hit the road with your message, consider this:

Location. Location. Location. You hear this time and time again for selecting a business location. The same holds true for billboards. Work with your local outdoor advertising company to select high-traffic locations and specifically the type of potential customer traffic you want to get. Certain locations will cost you more because of the views the billboards receive but it may be worth it if that’s where your customers are driving.

Size Matters. There are two standard sizes for billboards: 8 sheets (6’x12’) or 30 sheets (12’x25’). Oftentimes locations will dictate what sizes you will need to produce. Make sure you know what material will be used to print your boards. Some locations require using the traditional “sheet” printing method while others can use a single vinyl sign. While more expensive, vinyl signs can be stored for additional uses if you’re planning long term campaigns.

Less Is More. People are moving past your advertisement in traffic. There’s not a lot of time to grab the driver’s attention. So keep your billboard simple. The fewer the words the better and consider contrasting colors. Design something unique and entertaining but don’t forget your purpose, a call to action.

Billboard contracts typically run for months and the best locations are booked several months in advance. Keep that in mind as you’re planning your marketing.

With the right message you may just be the next marketing success story.

Ready to get bold? Explore the possibilities with us.

In today’s fast-paced world, perception is reality. On average, you only have a mere 7 seconds to capture someone’s attention through any marketing tactic. According to the Harvard Business Review, your long-term success depends on winning the attention of others. What sets most successful businesses apart is an ability to capture others’ attention visually and through the written word. These businesses understand that if no one is paying attention to them in a meaningful way, no one will invest in their products or services. Steve Rubel, chief content strategist at Edelman (one of the world’s leading global communications firms), says it best. “Attention is the most important currency that anybody can give you,” he says. “It’s worth more than money, possessions or things.”

So, we ask, what perception are you giving your clients or customers? Are you taking your marketing seriously? Have you paid real attention to your message and look? Does your marketing make an impact?

Lucky for you, Minute Print is here to help. Through our “Be Bold” campaign, our talented staff is committed to bringing your company’s brand to life through exceptional customer service, impeccable design, and the highest quality printing services.

Wondering what this means exactly? It means we’re here to get the job done no matter what it takes. We’re asking you to trust our bold approach to your marketing. Whether it be a flyer or brochure, or a simple business card, we believe every element of your company’s identity is critical in the eyes of your audience. Our experienced design and print team will work directly with you to make sure every aspect of a project is handled with a strategy that aligns with your business goals.

The amazing part is that our talents and abilities are matched with unparalleled efficiency. We have the manpower and ability to be detail-oriented while still delivering a flawless product. Armed with a vision for our customers, along with the most advanced technology in the printing industry, our team thrives on a pure boldness for innovation that prevails in everything we do.  

Are you ready to get bold with your marketing? Explore the possibilities with Minute Print and let our team bring your brand to a whole new level.   

 

April 5, 2010

Summer’s Coming. Get Outdoors and Advertise.

Free Ice Water. Coffee 5 Cents. If you’re planning a trek on the open road in the old family roadster this summer, you’ll probably encounter one of these marketing come-ons. All signs lead to Wall Drug. A company in a small South Dakota town of less than one thousand residents attracts over 20 thousand tourists a day thanks to a billboard campaign that started at the brink of the Great Depression.

This billboard campaign, along with free bumper stickers, has gotten visitors involved in possibly the first-ever viral marketing campaign posting “How Many Miles to Wall Drug?” signs throughout the world – a true marketing success story.

Ever since we fell in love with the open road, billboard advertising has proven an effective marketing method for all types of companies wanting to build brand awareness and attract new customers. If you think you’re ready to hit the road with your message, consider this:

Location. Location. Location. You hear this time and time again for selecting a business location. The same holds true for billboards. Work with your local outdoor advertising company to select high-traffic locations and specifically the type of potential customer traffic you want to get. Certain locations will cost you more because of the views the billboards receive but it may be worth it if that’s where your customers are driving.

Size Matters. There are two standard sizes for billboards: 8 sheets (6’x12’) or 30 sheets (12’x25’). Oftentimes locations will dictate what sizes you will need to produce. Make sure you know what material will be used to print your boards. Some locations require using the traditional “sheet” printing method while others can use a single vinyl sign. While more expensive, vinyl signs can be stored for additional uses if you’re planning long term campaigns.

Less Is More. People are moving past your advertisement in traffic. There’s not a lot of time to grab the driver’s attention. So keep your billboard simple. The fewer the words the better and consider contrasting colors. Design something unique and entertaining but don’t forget your purpose, a call to action.

Billboard contracts typically run for months and the best locations are booked several months in advance. Keep that in mind as you’re planning your marketing.

With the right message you may just be the next marketing success story.

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