Skip to main content

Ready to get bold? Explore the possibilities with us.

In today’s fast-paced world, perception is reality. On average, you only have a mere 7 seconds to capture someone’s attention through any marketing tactic. According to the Harvard Business Review, your long-term success depends on winning the attention of others. What sets most successful businesses apart is an ability to capture others’ attention visually and through the written word. These businesses understand that if no one is paying attention to them in a meaningful way, no one will invest in their products or services. Steve Rubel, chief content strategist at Edelman (one of the world’s leading global communications firms), says it best. “Attention is the most important currency that anybody can give you,” he says. “It’s worth more than money, possessions or things.”

So, we ask, what perception are you giving your clients or customers? Are you taking your marketing seriously? Have you paid real attention to your message and look? Does your marketing make an impact?

Lucky for you, Minute Print is here to help. Through our “Be Bold” campaign, our talented staff is committed to bringing your company’s brand to life through exceptional customer service, impeccable design, and the highest quality printing services.

Wondering what this means exactly? It means we’re here to get the job done no matter what it takes. We’re asking you to trust our bold approach to your marketing. Whether it be a flyer or brochure, or a simple business card, we believe every element of your company’s identity is critical in the eyes of your audience. Our experienced design and print team will work directly with you to make sure every aspect of a project is handled with a strategy that aligns with your business goals.

The amazing part is that our talents and abilities are matched with unparalleled efficiency. We have the manpower and ability to be detail-oriented while still delivering a flawless product. Armed with a vision for our customers, along with the most advanced technology in the printing industry, our team thrives on a pure boldness for innovation that prevails in everything we do.  

Are you ready to get bold with your marketing? Explore the possibilities with Minute Print and let our team bring your brand to a whole new level.   

 

Helpful Tips to Becoming a Valued Leader

Leaders aren’t one size fits all. There are silent leaders who set the best example by what they do. There are leaders who are highly visible and vocal within businesses and organizations. There are leaders who don’t even manage a team. The list goes on and on. No matter your leadership style, there are some common characteristics associated with the most highly valued and effective leaders. 

Whether you’re running a team or looking to hold a leadership position in the future, check out these tips to becoming a valued leader and work toward them daily. 

 

Be Transparent

There are inevitably things you can and cannot say as a leader. When you can say something, don’t shy away from the hard conversations. Instead, be as transparent as possible. If you don’t know the answer to a question, tell your team or peers that you don’t know. Then, make a commitment to find out and come back with a date or time that you’ll follow up. 

 

Form Relationships

“Would I rather be feared or loved? Both. I want people to be afraid of how much they love me.” - Michael Scott, “The Office”

If you’ve seen the popular tv show “The Office,” you know that Michael Scott isn’t the greatest leader of all time. However, he has a point with this quote. Many old-fashioned perceptions of leaders involve creating a sense of fear and authority that are no longer necessary or effective to be a good leader. Instead, form relationships built on trust with your peers or team members. It’s okay to be a likable leader, as long as you’re still able to put your foot down and it doesn’t interfere with the bottom line. 

 

Admit When You’re Wrong

Nobody is right 100% of the time, and leaders are no exception. It’s important to own up to your mistakes and lead by example. If you respect your peers and/or team enough to tell them you failed, they’ll end up respecting you in return for honesty. Follow up with what you learned from that failure and how you plan to proceed in the future. 

 

Embrace Change

Some of the greatest leaders were “born” when they questioned the way something was done. Innovation and pivoting when necessary are important qualities. Just because something has always been done a certain way doesn’t mean it’s efficient or effective. Embrace change when it comes your way and learn to be agile. Businesses change quickly, and the best leaders can adapt. 

 

Show Compassion

Life happens. While work may seem like the end of the world, remember that people have lives outside of their 9-5 job. Flat tires, sick children and other circumstances will undoubtedly arise during your time as a leader. Act with compassion when they do. Recent work from home situations have resulted in uncertain working circumstances. Show empathy and know when to be lenient with your employees.

 

Act with Passion

While you should show compassion with your team, the counterpart for your work should be to show passion. When others sense that leadership is interested in the work, it trickles down... and vice versa. If you show up day in and day out unenthusiastically, the same demeanor is sure to rub off on others who absorb it like a sponge. 

 

No matter how you choose to lead, start with humanity above all else. People want to follow someone they can relate to and trust. To be a leader, be yourself and have the confidence to take charge without overstepping or micromanaging. With these tips, you’re on the right path to becoming a better and more valued leader.

Powered by PrinterPresence