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Ready to get bold? Explore the possibilities with us.

In today’s fast-paced world, perception is reality. On average, you only have a mere 7 seconds to capture someone’s attention through any marketing tactic. According to the Harvard Business Review, your long-term success depends on winning the attention of others. What sets most successful businesses apart is an ability to capture others’ attention visually and through the written word. These businesses understand that if no one is paying attention to them in a meaningful way, no one will invest in their products or services. Steve Rubel, chief content strategist at Edelman (one of the world’s leading global communications firms), says it best. “Attention is the most important currency that anybody can give you,” he says. “It’s worth more than money, possessions or things.”

So, we ask, what perception are you giving your clients or customers? Are you taking your marketing seriously? Have you paid real attention to your message and look? Does your marketing make an impact?

Lucky for you, Minute Print is here to help. Through our “Be Bold” campaign, our talented staff is committed to bringing your company’s brand to life through exceptional customer service, impeccable design, and the highest quality printing services.

Wondering what this means exactly? It means we’re here to get the job done no matter what it takes. We’re asking you to trust our bold approach to your marketing. Whether it be a flyer or brochure, or a simple business card, we believe every element of your company’s identity is critical in the eyes of your audience. Our experienced design and print team will work directly with you to make sure every aspect of a project is handled with a strategy that aligns with your business goals.

The amazing part is that our talents and abilities are matched with unparalleled efficiency. We have the manpower and ability to be detail-oriented while still delivering a flawless product. Armed with a vision for our customers, along with the most advanced technology in the printing industry, our team thrives on a pure boldness for innovation that prevails in everything we do.  

Are you ready to get bold with your marketing? Explore the possibilities with Minute Print and let our team bring your brand to a whole new level.   

 

5 Tips to Build a Unique Online Portfolio

5 Tips to Build a Unique Online Portfolio

Having a personalized online portfolio is a necessity in the 21st century. These days, almost every job application requires a personal online collection of past work and personal details. Even if you aren’t in the job market, an online website could help you land your next big client or business deal. 

It’s important to put the right information into the world in order to make lasting connections in a digital world. Start by searching for an online portfolio or website builder which will make uploading information and examples of work easy. Then, check out these five tips to build your virtual portfolio that will help you put your best foot forward online.

 

1. Include Your Resume

Every portfolio website should include a link to your most up-to-date resume. The beauty of an online site is that you have an opportunity to provide more detailed information than you might normally have room for on a typical printed resume. Highlight some of your most relevant work experiences and accomplishments. If you decide to elaborate on certain areas for your online portfolio, make sure there is a link to your succinct resume that can be printed if necessary.

 

2. Choose Samples of Your Best Work

Think of your portfolio website as a highlight reel instead of a place to house everything you’ve ever created. Just because you have the option to provide unlimited details and examples of your work doesn’t mean it’s necessary. Instead, highlight the accomplishments you’re most proud of. Where possible, link to those bodies of work. If the content you wish to showcase isn’t on the web, consider putting it into a PDF format and uploading it to your portfolio site. 

In addition, make sure to highlight various types of work and examples instead of just the areas where you excel. While you should certainly lead with your strengths, it’s important to show versatility to potential employers or connections. 

 

3. Inject Your Personality

All work and no play makes for a dull portfolio. Ensure that your personality flows among each digital page by using a conversational tone. If your resume features a professional headshot, consider adding an “about me” portion to your site that features a photo showcasing a hobby or your family. Think of this page as a virtual cover letter where you can speak more candidly about yourself, your goals and your passions.
 

4. Add Contact Information

Remember that your online portfolio is the modern day equivalent of a business card. You’ll want to create an entire page that outlines the various ways potential connections can reach out to follow up with you. Another option is to consider including contact information at the bottom of every page so that the person reviewing your portfolio never has to look far to take those next steps. No matter how you want to display the information, make sure it’s easy for the person reviewing to reach out. 

 

5. Update Your Portfolio Regularly

What’s new is only new until the next best thing comes along. Set a reminder each month to update your portfolio as you complete new projects. As a rule of thumb, set a standard for how many examples you’d like to display in each portfolio category so that you don’t end up with an overwhelming amount of content. Once you’ve made your decision, stick to it. You’ll also want to ensure that none of your content is outdated. 

 

Think of an online portfolio as a place where you can get creative and show off your professional accomplishments and personality. Put your examples into various categories, upload your resume and think about how you can put your best foot forward with personal touches. The amazing thing about the world wide web is that you can reach so many more people than ever before. Now, it’s time to get to work.

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