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Ready to get bold? Explore the possibilities with us.

In today’s fast-paced world, perception is reality. On average, you only have a mere 7 seconds to capture someone’s attention through any marketing tactic. According to the Harvard Business Review, your long-term success depends on winning the attention of others. What sets most successful businesses apart is an ability to capture others’ attention visually and through the written word. These businesses understand that if no one is paying attention to them in a meaningful way, no one will invest in their products or services. Steve Rubel, chief content strategist at Edelman (one of the world’s leading global communications firms), says it best. “Attention is the most important currency that anybody can give you,” he says. “It’s worth more than money, possessions or things.”

So, we ask, what perception are you giving your clients or customers? Are you taking your marketing seriously? Have you paid real attention to your message and look? Does your marketing make an impact?

Lucky for you, Minute Print is here to help. Through our “Be Bold” campaign, our talented staff is committed to bringing your company’s brand to life through exceptional customer service, impeccable design, and the highest quality printing services.

Wondering what this means exactly? It means we’re here to get the job done no matter what it takes. We’re asking you to trust our bold approach to your marketing. Whether it be a flyer or brochure, or a simple business card, we believe every element of your company’s identity is critical in the eyes of your audience. Our experienced design and print team will work directly with you to make sure every aspect of a project is handled with a strategy that aligns with your business goals.

The amazing part is that our talents and abilities are matched with unparalleled efficiency. We have the manpower and ability to be detail-oriented while still delivering a flawless product. Armed with a vision for our customers, along with the most advanced technology in the printing industry, our team thrives on a pure boldness for innovation that prevails in everything we do.  

Are you ready to get bold with your marketing? Explore the possibilities with Minute Print and let our team bring your brand to a whole new level.   

 

5 Reasons Social Media is an Essential Part of Your Marketing Strategy

Social media has quickly become one of the most important parts of a business’s digital marketing strategy. It’s a great way to improve your reach across a broader audience. If you’re hesitant to break into this relatively new marketing opportunity, check out this list. We’re breaking down key reasons you’ll want to adopt social media into your next digital marketing plan. 

Social media marketing won’t break the bank.
In fact, it might be the most cost-effective way to advertise. Most platforms don’t charge anything to create an account. It allows you to start small when you invest in paid social media advertising, which can help you achieve a higher return on investment, and thus a larger budget for your other marketing efforts. By spending a small amount of money and time on social media, you can also increase your conversion rates when people interact with your advertisements.

It lets you engage with your customers.
Social media allows you to have a more personal connection with your target audience. You can respond to their replies and comments, which lets them know you care about their opinions and take them into consideration. Interacting with your audience is also a great opportunity to convey to them your brand message. They are more likely to see your brand how you want it to be seen if you show them.

Social media marketing can lead to higher levels of brand awareness.
Once you’ve established a relationship with your audience through social media, you’ll likely see an increase in brand recognition. The more you use social media, the more posts will be reposted, retweeted and shared. This expands your brand’s reach and visibility, and hopefully earns you new business.

It can also earn you brand loyalty.
Customer loyalty is a goal for nearly every business, and posting relevant content to social media is a great way to earn it. Think about a popular brand’s social media presence. Its followers are likely die-hard fans of the company and the products/services it offers. They know if they have concerns or praise to share with their favorite brand, they’ll get a timely response if they post on social media. 

Social media marketing is great for your SEO ranking.
By keeping up your killer social media strategy and increasing your brand loyalty, you’ll increase traffic to your website. Search engines will take notice of your content, and you’ll likely see your website move up in their rankings. 

In today’s day and age, social media is necessary for any successful marketing strategy. It offers many benefits at little cost to you, whether you’re an established brand or a newer startup. Make sure to start sooner rather than later. Your competitors are likely using social media as well, and potential customers could see their name before yours, losing you business.

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