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Ready to get bold? Explore the possibilities with us.

In today’s fast-paced world, perception is reality. On average, you only have a mere 7 seconds to capture someone’s attention through any marketing tactic. According to the Harvard Business Review, your long-term success depends on winning the attention of others. What sets most successful businesses apart is an ability to capture others’ attention visually and through the written word. These businesses understand that if no one is paying attention to them in a meaningful way, no one will invest in their products or services. Steve Rubel, chief content strategist at Edelman (one of the world’s leading global communications firms), says it best. “Attention is the most important currency that anybody can give you,” he says. “It’s worth more than money, possessions or things.”

So, we ask, what perception are you giving your clients or customers? Are you taking your marketing seriously? Have you paid real attention to your message and look? Does your marketing make an impact?

Lucky for you, Minute Print is here to help. Through our “Be Bold” campaign, our talented staff is committed to bringing your company’s brand to life through exceptional customer service, impeccable design, and the highest quality printing services.

Wondering what this means exactly? It means we’re here to get the job done no matter what it takes. We’re asking you to trust our bold approach to your marketing. Whether it be a flyer or brochure, or a simple business card, we believe every element of your company’s identity is critical in the eyes of your audience. Our experienced design and print team will work directly with you to make sure every aspect of a project is handled with a strategy that aligns with your business goals.

The amazing part is that our talents and abilities are matched with unparalleled efficiency. We have the manpower and ability to be detail-oriented while still delivering a flawless product. Armed with a vision for our customers, along with the most advanced technology in the printing industry, our team thrives on a pure boldness for innovation that prevails in everything we do.  

Are you ready to get bold with your marketing? Explore the possibilities with Minute Print and let our team bring your brand to a whole new level.   

 

7 Steps to Make (and Keep) New Year's Resolutions

7 Steps to Make (and Keep) New Year's Resolutions

Happy New Year! 2019 is finally here, and with it comes a whole new set of possibilities for business. What will you accomplish in 2019? How will you grow? How will the company grow? Of course, one tradition which sets the tone for the upcoming year is the New Year’s resolution. 

No matter who you are or what you do, chances are you’ve tried setting a New Year’s resolution before. And… chances are it failed. According to one commonly cited statistic, only 8% of people actually accomplish their New Year’s resolution. This is bad for business. However, there are a few things you can do this year to make sure your business resolutions last throughout 2019! Here are seven steps to make (and keep) New Year’s resolutions.

1. Reflect.
The first step to making your resolutions for 2019 is actually reflecting on 2018. What went well (or not so well)? What did you like, love or hate? What decisions did you make in business, and how did they turn out? Reflect and take notes on everything you accomplished in 2018, so you can have a clear outline for what you want to accomplish in 2019.

2. Visualize.
Next, visualize the future. This might seem a little wacky, but it actually works! When you visualize the future and where you want to be, your brain will believe it’s possible. Visualize the end of 2019 and consider what you want to have accomplished. Then, work your way backwards by creating smaller steps and goals to get there.

3. Specify.
Once you have goals in mind, it’s time to define them. Your resolutions—whether business or personal—should be extremely specific in what you want to accomplish. Specific goals will give you a clear vision to work towards, rather than a vague idea. For example, instead of “get more clients,” a specific goal would be “gain five new clients by the end of the month.”

4. Measure.
When goals are specific, you can measure them, which lets you track your progress. As time goes on, be sure to measure the goals and track their development to see how you’re doing. For instance, if your goal is to gain five new clients by the end of the month, then you should probably have at least two new clients in the middle of the month.

5. Achieve.
One simple—yet critical—component of goal-setting is how achievable the goals are. Oftentimes, people become overzealous and set unrealistically high resolutions. Instead, make sure your goals are actually achievable. It’s great to stretch and set lofty resolutions, but trying to take too big of a step too quickly will leave you feeling frustrated and overwhelmed.

6. Relate.
If you want to maintain your resolutions throughout the year, you must be able to relate to them. They must matter to you. Otherwise, the moment anything difficult comes up, you will abandon them. Particularly in business, it’s important that you care about the resolutions you set. Choose goals you can relate to on a business-level, but also personally.

7. Limit.
Finally, limit the amount of time you have to accomplish the resolutions. Is the time limit by the end of 2019? That’s perfectly fine, but be sure to set smaller goals and limits throughout the rest of the year, too. Limiting the timeline for the goal gives you a set deadline you can look at and work towards in anticipation.

2019 is here, which means it’s time to set resolutions. Whether you’re a CEO, professional or a small business owner, goals play a vital role in how you move the business forward over the next year. If you want to make (and keep) New Year’s resolutions, have these steps in mind. When 2019 ends, you can look back at the growth your business experienced.

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