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  • Have your file sent to us online before you've even had the chance to finish your coffee.

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  • Don't lose sleep over your project. Get an accurate quote and rest easy.

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3774 Harlem Rd.
Buffalo, NY 14215
Phone: 716.834.1895
Fax: 716.834.0933
info@minuteprint.net

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  • Welcome back! Have a seat and reorder in a breeze.

  • Have your file sent to us online before you've even had the chance to finish your coffee.

  • Ordering has never been easier. Plus, you're going to love the finished product.

  • Don't lose sleep over your project. Get an accurate quote and rest easy.

December 9, 2013

Remaining Accountable in the Midst of Holiday Cheer (And Stress)

It seems that every time December rolls around, someone hits the fast forward button on life. Suddenly, moving at ten times our normal capacity, everything requires our immediate attention: work is piling up, the kids are out of school and requiring extra time (which you obviously want to give), presents need to be wrapped, lights are waiting to be hung, oh and there’s a foot of snow between you and all of these said goals.

It’s important to remember to balance these aspects of your life—and, where your job is concerned, it’s important to remain in touch with clients. Despite all of the tempting distractions (food, friends, family, etc.) it’s vital that you stay a reliable contact for your clients.

Here’s how:

Set Reasonable Guidelines
Taking a week off to celebrate the winter holidays? Perfectly fine. Just be sure your clients are aware that you’ll be out of the office and out of contact.

On the other hand, abandoning them the whole month of December because you’re swamped with other things won’t go over well. We know you’ll be busy, but they’ll appreciate your timely responses and assistance with whatever they might need, since December is a busy time for everyone, your clients included.

Remember Important Things
The anniversary of your client engagement? Send them a note, thanking them for their year(s) of business. December or January birthdays? Wish them well with a handwritten note or small gift. Or consider a social media shout out—it’ll make them feel special, and bonus it shows potential clients how you care about your clients.

Don’t Send them Clutter
You may be tempted to up your mailings of newsletters or special holiday somethings. This may work. But be sure that you’re delivering valuable content—be it a holiday gift or a nice promotional discount. But double-check all of your content being sent out. What’s normally tolerated and welcomed at other points of the year may come off as “junk mail” during this hectic time.

Be Cheerful
According to Buddy the Elf, “the best way to spread Christmas Cheer, is singing loud for all to hear.” Now, we’re not saying you have to sing to your clients—in fact, please don’t. But we are advising you to remain cheerful during this potentially stressful month. Nothing frustrates clients more than snippy salespeople—they’ll feel as if you don’t have time for their problems, which may permanently strain your client relationship. If you’re talking to a client, put aside your holiday stresses, because they translate.

Ready to get bold? Explore the possibilities with us.

In today’s fast-paced world, perception is reality. On average, you only have a mere 7 seconds to capture someone’s attention through any marketing tactic. According to the Harvard Business Review, your long-term success depends on winning the attention of others. What sets most successful businesses apart is an ability to capture others’ attention visually and through the written word. These businesses understand that if no one is paying attention to them in a meaningful way, no one will invest in their products or services. Steve Rubel, chief content strategist at Edelman (one of the world’s leading global communications firms), says it best. “Attention is the most important currency that anybody can give you,” he says. “It’s worth more than money, possessions or things.”

So, we ask, what perception are you giving your clients or customers? Are you taking your marketing seriously? Have you paid real attention to your message and look? Does your marketing make an impact?

Lucky for you, Minute Print is here to help. Through our “Be Bold” campaign, our talented staff is committed to bringing your company’s brand to life through exceptional customer service, impeccable design, and the highest quality printing services.

Wondering what this means exactly? It means we’re here to get the job done no matter what it takes. We’re asking you to trust our bold approach to your marketing. Whether it be a flyer or brochure, or a simple business card, we believe every element of your company’s identity is critical in the eyes of your audience. Our experienced design and print team will work directly with you to make sure every aspect of a project is handled with a strategy that aligns with your business goals.

The amazing part is that our talents and abilities are matched with unparalleled efficiency. We have the manpower and ability to be detail-oriented while still delivering a flawless product. Armed with a vision for our customers, along with the most advanced technology in the printing industry, our team thrives on a pure boldness for innovation that prevails in everything we do.  

Are you ready to get bold with your marketing? Explore the possibilities with Minute Print and let our team bring your brand to a whole new level.   

 

December 9, 2013

Remaining Accountable in the Midst of Holiday Cheer (And Stress)

It seems that every time December rolls around, someone hits the fast forward button on life. Suddenly, moving at ten times our normal capacity, everything requires our immediate attention: work is piling up, the kids are out of school and requiring extra time (which you obviously want to give), presents need to be wrapped, lights are waiting to be hung, oh and there’s a foot of snow between you and all of these said goals.

It’s important to remember to balance these aspects of your life—and, where your job is concerned, it’s important to remain in touch with clients. Despite all of the tempting distractions (food, friends, family, etc.) it’s vital that you stay a reliable contact for your clients.

Here’s how:

Set Reasonable Guidelines
Taking a week off to celebrate the winter holidays? Perfectly fine. Just be sure your clients are aware that you’ll be out of the office and out of contact.

On the other hand, abandoning them the whole month of December because you’re swamped with other things won’t go over well. We know you’ll be busy, but they’ll appreciate your timely responses and assistance with whatever they might need, since December is a busy time for everyone, your clients included.

Remember Important Things
The anniversary of your client engagement? Send them a note, thanking them for their year(s) of business. December or January birthdays? Wish them well with a handwritten note or small gift. Or consider a social media shout out—it’ll make them feel special, and bonus it shows potential clients how you care about your clients.

Don’t Send them Clutter
You may be tempted to up your mailings of newsletters or special holiday somethings. This may work. But be sure that you’re delivering valuable content—be it a holiday gift or a nice promotional discount. But double-check all of your content being sent out. What’s normally tolerated and welcomed at other points of the year may come off as “junk mail” during this hectic time.

Be Cheerful
According to Buddy the Elf, “the best way to spread Christmas Cheer, is singing loud for all to hear.” Now, we’re not saying you have to sing to your clients—in fact, please don’t. But we are advising you to remain cheerful during this potentially stressful month. Nothing frustrates clients more than snippy salespeople—they’ll feel as if you don’t have time for their problems, which may permanently strain your client relationship. If you’re talking to a client, put aside your holiday stresses, because they translate.

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