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Ready to get bold? Explore the possibilities with us.

In today’s fast-paced world, perception is reality. On average, you only have a mere 7 seconds to capture someone’s attention through any marketing tactic. According to the Harvard Business Review, your long-term success depends on winning the attention of others. What sets most successful businesses apart is an ability to capture others’ attention visually and through the written word. These businesses understand that if no one is paying attention to them in a meaningful way, no one will invest in their products or services. Steve Rubel, chief content strategist at Edelman (one of the world’s leading global communications firms), says it best. “Attention is the most important currency that anybody can give you,” he says. “It’s worth more than money, possessions or things.”

So, we ask, what perception are you giving your clients or customers? Are you taking your marketing seriously? Have you paid real attention to your message and look? Does your marketing make an impact?

Lucky for you, Minute Print is here to help. Through our “Be Bold” campaign, our talented staff is committed to bringing your company’s brand to life through exceptional customer service, impeccable design, and the highest quality printing services.

Wondering what this means exactly? It means we’re here to get the job done no matter what it takes. We’re asking you to trust our bold approach to your marketing. Whether it be a flyer or brochure, or a simple business card, we believe every element of your company’s identity is critical in the eyes of your audience. Our experienced design and print team will work directly with you to make sure every aspect of a project is handled with a strategy that aligns with your business goals.

The amazing part is that our talents and abilities are matched with unparalleled efficiency. We have the manpower and ability to be detail-oriented while still delivering a flawless product. Armed with a vision for our customers, along with the most advanced technology in the printing industry, our team thrives on a pure boldness for innovation that prevails in everything we do.  

Are you ready to get bold with your marketing? Explore the possibilities with Minute Print and let our team bring your brand to a whole new level.   

 

How to Mystify Customers with Last Minute Halloween Marketing

You may have outgrown the age to trick-or-treat, that doesn’t mean your company can’t get into the Halloween spirit. While most of the holiday activities are geared toward a younger audience, Halloween is the perfect opportunity to pull out some of your best marketing strategies. Show your customers some cool tricks that will certainly treat them this Halloween. Here are some last minute ways that you can embrace the spooky spirit. And instead of scaring away your customers, you’ll have them hypnotized by your ghoulish get-up and mystifying marketing tactics.

Villainous Videos
Here’s a way to showcase the creative and fun side of your business. Customers like to see the personality behind the operation, and this is your chance to capture it all on video. If your company throws a costume party, give your customers a glimpse into some of the funniest or craziest costumes to showcase the fun side. You can post the videos in your social media to really get some buzz.

Or, use the video as an opportunity to promote your business using a Halloween theme. Get your sales team to dress as zombies and your human resources department to run from the zombie apocalypse, or some other crazy scenario. For an added bonus, develop a storyline that ties in your products and services to your video. Plus, your actors and actresses (employees) will get a fun break from their normal routines.

Ghoulish Giveaways
Not all of your customers have a reason to go trick-or-treating. But let’s face it no one outgrows candy. Everyone loves a treat, so why not put together a gift bag for your customers. You could just have them available for your walk-ins on Halloween or hand deliver to your best customers. And as if you needed more reason, chocolate has been proven to boost moods. So go ahead and sweeten up your customers—literally.

Luring Logos
You’re never too old to carve a pumpkin. And at your company, you can carve pumpkins with a purpose. Hold a contest with employees to see who can carve the best company-themed pumpkin. Prizes will help get people into the spirit. Once they’re completed, find ways to display them to your customers. Feature them in your video, display them outside the office or send them home with your employees to display.

Or, another fun idea is to have your business carve pumpkins as gifts for your customers. They’ll love the creative thought that went into the gift and display it for everyone to see. Plus, it makes a great outing for your business to deliver the pumpkins around town. After all, nothing beats the face-to-face interaction with customers.

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