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  • Have your file sent to us online before you've even had the chance to finish your coffee.

  • Ordering has never been easier. Plus, you're going to love the finished product.

  • Don't lose sleep over your project. Get an accurate quote and rest easy.

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3774 Harlem Rd.
Buffalo, NY 14215
Phone: 716.834.1895
Fax: 716.834.0933
info@minuteprint.net

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  • Welcome back! Have a seat and reorder in a breeze.

  • Have your file sent to us online before you've even had the chance to finish your coffee.

  • Ordering has never been easier. Plus, you're going to love the finished product.

  • Don't lose sleep over your project. Get an accurate quote and rest easy.

April 30, 2012

Spread the Word–Content Sharing

When there are potential customers reading your company’s content, it’s good for business. But when they’re sharing it and talking about it, that’s even better. Surprisingly, there are some simple actions you can take to get your content to reach even more people, and hopefully generate more sales leads. Ann Handley discussed some of those easy content sharing strategies in an article called, “How to Increase Social Sharing to Generate More Leads.” Here are some ways your company can apply those easy content sharing tips Handley discusses.

Add a Twitter Share Button
By adding a Twitter share button, customers will be able to share with their followers when they like content that you write. With Twitter, the possibilities of how many people you can reach are endless. The more retweets and mentions your content can gather, the better. And by placing a share button by your content, website visitors will have no problem figuring out how to get the word out.

What Would You Share?
When you’re sitting down to write the content, Handley suggests putting yourself in the consumer’s place. Would you share the content that you just wrote? If not, it’s time to go back to the drawing board. But if you make it interesting, you’ll get more shares. It’s as simple as that. If you would read it, go ahead and click submit.

Pick Sides
Sure, being balanced with your content is a safe approach. But Handley pointed out that people would want to talk more about your content if there’s a clear side to an issue. It’ll get more people to share that content and get others interested. Make sure that you’re educated about whatever side you choose to support on an issue, and stick to it. The better written and more supported the argument is, the more credible you’ll be.

Make it Easy and Accessible
The best way to get more leads through your content is to make it easy to share. If you put share buttons on all of the content you post, consumers will find it easy to spread the message. It makes your job easier, and will hopefully generate more leads. And you can even put the sharing options close on your homepage. If consumers see the options up close, there is more of an opportunity for them to remember to share the content. Make sure to make buttons available for all of your top social media sites so that all types of users can share content.

Ready to get bold? Explore the possibilities with us.

In today’s fast-paced world, perception is reality. On average, you only have a mere 7 seconds to capture someone’s attention through any marketing tactic. According to the Harvard Business Review, your long-term success depends on winning the attention of others. What sets most successful businesses apart is an ability to capture others’ attention visually and through the written word. These businesses understand that if no one is paying attention to them in a meaningful way, no one will invest in their products or services. Steve Rubel, chief content strategist at Edelman (one of the world’s leading global communications firms), says it best. “Attention is the most important currency that anybody can give you,” he says. “It’s worth more than money, possessions or things.”

So, we ask, what perception are you giving your clients or customers? Are you taking your marketing seriously? Have you paid real attention to your message and look? Does your marketing make an impact?

Lucky for you, Minute Print is here to help. Through our “Be Bold” campaign, our talented staff is committed to bringing your company’s brand to life through exceptional customer service, impeccable design, and the highest quality printing services.

Wondering what this means exactly? It means we’re here to get the job done no matter what it takes. We’re asking you to trust our bold approach to your marketing. Whether it be a flyer or brochure, or a simple business card, we believe every element of your company’s identity is critical in the eyes of your audience. Our experienced design and print team will work directly with you to make sure every aspect of a project is handled with a strategy that aligns with your business goals.

The amazing part is that our talents and abilities are matched with unparalleled efficiency. We have the manpower and ability to be detail-oriented while still delivering a flawless product. Armed with a vision for our customers, along with the most advanced technology in the printing industry, our team thrives on a pure boldness for innovation that prevails in everything we do.  

Are you ready to get bold with your marketing? Explore the possibilities with Minute Print and let our team bring your brand to a whole new level.   

 

April 30, 2012

Spread the Word–Content Sharing

When there are potential customers reading your company’s content, it’s good for business. But when they’re sharing it and talking about it, that’s even better. Surprisingly, there are some simple actions you can take to get your content to reach even more people, and hopefully generate more sales leads. Ann Handley discussed some of those easy content sharing strategies in an article called, “How to Increase Social Sharing to Generate More Leads.” Here are some ways your company can apply those easy content sharing tips Handley discusses.

Add a Twitter Share Button
By adding a Twitter share button, customers will be able to share with their followers when they like content that you write. With Twitter, the possibilities of how many people you can reach are endless. The more retweets and mentions your content can gather, the better. And by placing a share button by your content, website visitors will have no problem figuring out how to get the word out.

What Would You Share?
When you’re sitting down to write the content, Handley suggests putting yourself in the consumer’s place. Would you share the content that you just wrote? If not, it’s time to go back to the drawing board. But if you make it interesting, you’ll get more shares. It’s as simple as that. If you would read it, go ahead and click submit.

Pick Sides
Sure, being balanced with your content is a safe approach. But Handley pointed out that people would want to talk more about your content if there’s a clear side to an issue. It’ll get more people to share that content and get others interested. Make sure that you’re educated about whatever side you choose to support on an issue, and stick to it. The better written and more supported the argument is, the more credible you’ll be.

Make it Easy and Accessible
The best way to get more leads through your content is to make it easy to share. If you put share buttons on all of the content you post, consumers will find it easy to spread the message. It makes your job easier, and will hopefully generate more leads. And you can even put the sharing options close on your homepage. If consumers see the options up close, there is more of an opportunity for them to remember to share the content. Make sure to make buttons available for all of your top social media sites so that all types of users can share content.

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