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Ready to get bold? Explore the possibilities with us.

In today’s fast-paced world, perception is reality. On average, you only have a mere 7 seconds to capture someone’s attention through any marketing tactic. According to the Harvard Business Review, your long-term success depends on winning the attention of others. What sets most successful businesses apart is an ability to capture others’ attention visually and through the written word. These businesses understand that if no one is paying attention to them in a meaningful way, no one will invest in their products or services. Steve Rubel, chief content strategist at Edelman (one of the world’s leading global communications firms), says it best. “Attention is the most important currency that anybody can give you,” he says. “It’s worth more than money, possessions or things.”

So, we ask, what perception are you giving your clients or customers? Are you taking your marketing seriously? Have you paid real attention to your message and look? Does your marketing make an impact?

Lucky for you, Minute Print is here to help. Through our “Be Bold” campaign, our talented staff is committed to bringing your company’s brand to life through exceptional customer service, impeccable design, and the highest quality printing services.

Wondering what this means exactly? It means we’re here to get the job done no matter what it takes. We’re asking you to trust our bold approach to your marketing. Whether it be a flyer or brochure, or a simple business card, we believe every element of your company’s identity is critical in the eyes of your audience. Our experienced design and print team will work directly with you to make sure every aspect of a project is handled with a strategy that aligns with your business goals.

The amazing part is that our talents and abilities are matched with unparalleled efficiency. We have the manpower and ability to be detail-oriented while still delivering a flawless product. Armed with a vision for our customers, along with the most advanced technology in the printing industry, our team thrives on a pure boldness for innovation that prevails in everything we do.  

Are you ready to get bold with your marketing? Explore the possibilities with Minute Print and let our team bring your brand to a whole new level.   

 

People Pay for Value

Think about the businesses you like to frequent. There’s just something about them that makes you want to go back for more. It may be hard to actually describe specifically why, but you know you love their brand. You find value in doing business with them, and you’re not ashamed to pay a little bit more. If you’d like to compete without getting into a price war, consider finding cost-effective ways to add value to your customers’ experiences. Here are some ideas to help you impress your customers into paying more.

Fullfiller of Needs
Customers come to you for an experience. It’s your job to make that process as amazing as possible. You should have a customer service philosophy that sets you apart from your competition and your employees need to buy in to that philosophy and live it every day.

Put Out the Welcome Mat
Beyond customer service, consider your customers’ surroundings when they’re in your business. It’s the little things that make a huge difference. Your image should be represented from point of purchase signage and packaging to dusted fixtures and clean bathrooms.

After the Cash Register Closes
We all know that it’s easier to keep a customer than to find a new one, so you want customers coming back. Consider ways to keep in touch with them after the sale. Maybe it’s a birthday club mailing, advertising specialty item or a newsletter. A simple hand-written thank you note from time to time really impresses customers. Regardless, you need to keep reinforcing your brand so they don’t forget about you.

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