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Ready to get bold? Explore the possibilities with us.

In today’s fast-paced world, perception is reality. On average, you only have a mere 7 seconds to capture someone’s attention through any marketing tactic. According to the Harvard Business Review, your long-term success depends on winning the attention of others. What sets most successful businesses apart is an ability to capture others’ attention visually and through the written word. These businesses understand that if no one is paying attention to them in a meaningful way, no one will invest in their products or services. Steve Rubel, chief content strategist at Edelman (one of the world’s leading global communications firms), says it best. “Attention is the most important currency that anybody can give you,” he says. “It’s worth more than money, possessions or things.”

So, we ask, what perception are you giving your clients or customers? Are you taking your marketing seriously? Have you paid real attention to your message and look? Does your marketing make an impact?

Lucky for you, Minute Print is here to help. Through our “Be Bold” campaign, our talented staff is committed to bringing your company’s brand to life through exceptional customer service, impeccable design, and the highest quality printing services.

Wondering what this means exactly? It means we’re here to get the job done no matter what it takes. We’re asking you to trust our bold approach to your marketing. Whether it be a flyer or brochure, or a simple business card, we believe every element of your company’s identity is critical in the eyes of your audience. Our experienced design and print team will work directly with you to make sure every aspect of a project is handled with a strategy that aligns with your business goals.

The amazing part is that our talents and abilities are matched with unparalleled efficiency. We have the manpower and ability to be detail-oriented while still delivering a flawless product. Armed with a vision for our customers, along with the most advanced technology in the printing industry, our team thrives on a pure boldness for innovation that prevails in everything we do.  

Are you ready to get bold with your marketing? Explore the possibilities with Minute Print and let our team bring your brand to a whole new level.   

 

A Simple Idea Spreads

April 28 is Pay It Forward Day. Based on a novel, the holiday employs the simple idea that, if you do a good deed for another person and encourage them, in turn, to do something nice for another, the world would be a better place.

This notion can be applied to marketing your organization. If you give your customers something that’s buzz worthy, they will forward it along to others. Here are some ways to get your marketing forwarded.

Be Unique
If you get ten envelopes in the mail—nine of them are white and one is a bright color—which will get your attention? The point is to think differently about your marketing, even down to a simple choice like envelope color. Challenge yourself to create memorable and unique marketing for your company so your message will get shared.

Keep it Simple
If your customers don’t know what you are trying to tell them, they won’t be able to spread the word. Give them a simple message so they can easily convey it to their friends and get more people excited about what you are doing.

Don’t Play it Safe
It can’t be stressed enough how important it is to take chances if you want your message to spread. If you keep doing the same things, you’ll get diminishing results. Continue to reinvent yourself. Try different marketing mediums, use humor and get your employees involved.

While your marketing message spreads, remember to celebrate Pay It Forward Day by challenging yourself to do three good deeds for others and encouraging them to pay it forward. The goal of this holiday is to reach three million acts of kindness. To participate in the official holiday, visit www.payitforwardday.com.

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