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  • Have your file sent to us online before you've even had the chance to finish your coffee.

  • Ordering has never been easier. Plus, you're going to love the finished product.

  • Don't lose sleep over your project. Get an accurate quote and rest easy.

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3774 Harlem Rd.
Buffalo, NY 14215
Phone: 716.834.1895
Fax: 716.834.0933
info@minuteprint.net

mp tidbit

  • Welcome back! Have a seat and reorder in a breeze.

  • Have your file sent to us online before you've even had the chance to finish your coffee.

  • Ordering has never been easier. Plus, you're going to love the finished product.

  • Don't lose sleep over your project. Get an accurate quote and rest easy.

October 4, 2010

Get Others to Market Your Business Through Referrals

In today’s economy, it seems more difficult to find new customers. So maybe it’s time to go back to the basics. It doesn’t matter how many new marketing tactics you have available to you, there’s nothing like a happy customer telling a potential customer about your company. So here are some ways to help facilitate those conversations to get referrals.

Develop a partnership. Work with companies that sell complimentary products and services to yours and develop a mutually beneficial referral program between your businesses. For example, if you sell sporting equipment find a fitness center willing to work with you on special offers from each company.

Give back. Make a proposal to one of your favorite nonprofits that you will donate a percentage of your sales from those customers that are referred by the nonprofit.

Get involved. Become a leader in your community. Join organizations such as the Chamber of Commerce or volunteer for a nonprofit organization. Not only will you contribute to your community, you’ll get an opportunity to meet people. Most people like to do business with local companies and will be more willing to work with you if you’re supporting an organization that they care about.

Create a referral program. Offer a special to customers who refer prospects to your business. You can offer a discount or a free service. But sometimes a lunch certificate or tickets to a local event will be more enticing because the reward goes directly to the one helping you out. You may have to test incentives to see what gets your customers excited.

Consider the money you spend on a referral program a part of your marketing budget. A customer who raves about you among their friends delivers a more qualified prospect to your business.

Ready to get bold? Explore the possibilities with us.

In today’s fast-paced world, perception is reality. On average, you only have a mere 7 seconds to capture someone’s attention through any marketing tactic. According to the Harvard Business Review, your long-term success depends on winning the attention of others. What sets most successful businesses apart is an ability to capture others’ attention visually and through the written word. These businesses understand that if no one is paying attention to them in a meaningful way, no one will invest in their products or services. Steve Rubel, chief content strategist at Edelman (one of the world’s leading global communications firms), says it best. “Attention is the most important currency that anybody can give you,” he says. “It’s worth more than money, possessions or things.”

So, we ask, what perception are you giving your clients or customers? Are you taking your marketing seriously? Have you paid real attention to your message and look? Does your marketing make an impact?

Lucky for you, Minute Print is here to help. Through our “Be Bold” campaign, our talented staff is committed to bringing your company’s brand to life through exceptional customer service, impeccable design, and the highest quality printing services.

Wondering what this means exactly? It means we’re here to get the job done no matter what it takes. We’re asking you to trust our bold approach to your marketing. Whether it be a flyer or brochure, or a simple business card, we believe every element of your company’s identity is critical in the eyes of your audience. Our experienced design and print team will work directly with you to make sure every aspect of a project is handled with a strategy that aligns with your business goals.

The amazing part is that our talents and abilities are matched with unparalleled efficiency. We have the manpower and ability to be detail-oriented while still delivering a flawless product. Armed with a vision for our customers, along with the most advanced technology in the printing industry, our team thrives on a pure boldness for innovation that prevails in everything we do.  

Are you ready to get bold with your marketing? Explore the possibilities with Minute Print and let our team bring your brand to a whole new level.   

 

October 4, 2010

Get Others to Market Your Business Through Referrals

In today’s economy, it seems more difficult to find new customers. So maybe it’s time to go back to the basics. It doesn’t matter how many new marketing tactics you have available to you, there’s nothing like a happy customer telling a potential customer about your company. So here are some ways to help facilitate those conversations to get referrals.

Develop a partnership. Work with companies that sell complimentary products and services to yours and develop a mutually beneficial referral program between your businesses. For example, if you sell sporting equipment find a fitness center willing to work with you on special offers from each company.

Give back. Make a proposal to one of your favorite nonprofits that you will donate a percentage of your sales from those customers that are referred by the nonprofit.

Get involved. Become a leader in your community. Join organizations such as the Chamber of Commerce or volunteer for a nonprofit organization. Not only will you contribute to your community, you’ll get an opportunity to meet people. Most people like to do business with local companies and will be more willing to work with you if you’re supporting an organization that they care about.

Create a referral program. Offer a special to customers who refer prospects to your business. You can offer a discount or a free service. But sometimes a lunch certificate or tickets to a local event will be more enticing because the reward goes directly to the one helping you out. You may have to test incentives to see what gets your customers excited.

Consider the money you spend on a referral program a part of your marketing budget. A customer who raves about you among their friends delivers a more qualified prospect to your business.

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